LMTY, Inc. ("LMTY," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information about you when you access or use our competitive intelligence platform at lmty.com (the "Service").
This Policy applies to:
Please read this Policy carefully. By accessing or using the Service, you acknowledge you have read and understood this Policy.
Account Information
When you register, we collect:
Onboarding Information
During setup, we collect:
Customer Data
During your use of the Service:
Communications
Usage Data
When you use the Service, we automatically collect:
Device Information
Cookies and Tracking Technologies
We use:
You can control cookies through your browser settings, but disabling certain cookies may impact Service functionality.
Publicly Available Sources
To power competitive intelligence features, we may collect publicly available information about companies, products, and markets from:
This information is used to generate Output within the Service and is not linked to individual users.
Authentication
We do not currently offer third-party login (e.g., Google, LinkedIn). If we add this in the future, we will update this Policy.
We use the information we collect to:
We may use aggregated and de-identified Customer Data to train and improve our AI models. We will not use identifiable Customer Data for model training without your explicit consent. You may opt out of this use by contacting contact@lmty.com.
If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, we process your personal data on the following legal bases:
We do not sell your personal information. We may share information as follows:
We share information with third-party vendors who help us operate the Service, including:
All service providers are bound by data processing agreements and may not use your information for their own purposes.
If LMTY is involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction. We will provide notice before your information is transferred and becomes subject to a different privacy policy.
We may disclose your information if required to do so by law or in response to valid legal process (subpoena, court order, government request). Where permitted, we will notify you before disclosing.
We may disclose information when we believe in good faith that disclosure is necessary to:
We may share information for other purposes with your explicit consent.
We use analytics tools to understand how the Service is used. Analytics data is collected in aggregated or pseudonymized form where possible. We do not share personally identifiable analytics data with advertising networks.
You may opt out of analytics tracking by contacting contact@lmty.com or using browser-level tools (e.g., Do Not Track, browser extensions).
We retain information for as long as necessary to provide the Service and fulfill the purposes outlined in this Policy, or as required by law.
You may request earlier deletion of your data by contacting contact@lmty.com. We will honor such requests except where retention is required by law.
We implement commercially reasonable technical and organizational security measures to protect your information, including:
No security measures are perfect. We cannot guarantee absolute security. In the event of a data breach that affects your rights or freedoms, we will notify affected users as required by applicable law.
You may request a copy of personal information we hold about you. We will respond within 30 days.
You may update or correct inaccurate information through your Account settings or by contacting contact@lmty.com.
You may request deletion of your personal information. We will honor deletion requests within 30 days, subject to legal retention requirements. Note: deletion of your Account will result in loss of access to all associated data.
You may request that we restrict processing of your data or object to processing based on legitimate interests. We will honor such requests where legally required.
Where we process data based on your consent, you may withdraw consent at any time without affecting the lawfulness of processing prior to withdrawal.
You may opt out of marketing communications at any time by:
Opting out does not affect transactional emails (OTP codes, account confirmations, critical service notifications).
You may opt out of your Customer Data being used (on an aggregated, de-identified basis) to improve our AI models by contacting contact@lmty.com with subject line "AI Training Opt-Out."
To exercise any of the above rights, contact us at contact@lmty.com. We will verify your identity before processing requests. We will respond within 30 days (or 45 days where permitted by law for complex requests).
We will not discriminate against you for exercising your privacy rights.
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):
Categories of Personal Information Collected (last 12 months):
Purpose of Collection: To provide and improve the Service as described in this Policy.
Disclosure: We disclose the above categories to service providers as described in Section 4.
To submit a CCPA request, contact contact@lmty.com with subject line "California Privacy Request."
If you are located in the EEA, UK, or Switzerland, you have rights under the General Data Protection Regulation (GDPR) or UK GDPR, including rights to access, rectification, erasure, restriction, portability, and to lodge a complaint with your local supervisory authority.
Data Controller: LMTY, Inc. is the data controller for personal information collected through the Service.
International Data Transfers: Your data may be processed in the United States or other countries where our service providers operate. Where we transfer data outside the EEA or UK, we use appropriate safeguards, including Standard Contractual Clauses (SCCs) approved by the European Commission.
Data Protection Officer: [If applicable - insert DPO contact or note that a DPO has not been designated for this stage]
To exercise your GDPR rights or lodge a complaint, contact contact@lmty.com.
The Service is designed for business use and is not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we learn we have collected such information, we will delete it promptly. Contact contact@lmty.com if you believe we have inadvertently collected information from a minor.
The Service may contain links to third-party websites or integrate with third-party tools. This Policy does not apply to those third parties. We are not responsible for the privacy practices of third-party services. We encourage you to review the privacy policies of any third-party services you use.
The Service uses artificial intelligence and automated systems to generate competitive intelligence Output. These systems do not make decisions that produce legal or similarly significant effects on individuals without human review. Output is informational and intended to support - not replace - human judgment.
We use third-party LLM providers (including but not limited to Anthropic) to process inputs and generate Output. When Customer Data is sent to LLM providers, it is subject to their data processing agreements. LMTY has agreements with these providers that prohibit use of your data for their own model training.
We may update this Policy from time to time to reflect changes in our practices, technology, or applicable law. When we make material changes, we will:
Your continued use of the Service after the effective date constitutes acceptance of the updated Policy. If you do not agree, you must stop using the Service and may request deletion of your data.
For privacy questions, requests, or concerns:
LMTY, Inc.
Email: contact@lmty.com
Website: https://lmty.com/
We will respond to privacy requests within 30 days.